Salesforce Marketing Cloud Developer / Analyst | Powering AI-Led Engagement for a Multi-Million-User Fintech (Contract)
- Bengaluru
Full Job Description
About the Company
A fast-growing software development firm delivering data-driven, AI-powered marketing solutions for global enterprises. Focused on personalization, automation, and analytics, the organization helps brands create high-impact customer journeys at scale.
Role Overview
Looking for a hands-on Salesforce Marketing Cloud Developer/Analyst to build, automate, and optimize personalized email campaigns. The role spans email development, journey orchestration, AI-driven personalization, and performance analytics.
Key Responsibilities
Build responsive HTML/CSS email templates in SFMC
Execute campaigns using Email Studio, Journey Builder, Automation Studio & Contact Builder
Write SQL queries for segmentation and personalization
Apply Einstein AI for predictive content and send-time optimization
Track and report campaign performance using SFMC analytics
Work with Movable Ink or similar dynamic content tools
Required Skills
5+ years in Salesforce Marketing Cloud
Strong HTML, CSS, AMPscript, SQL
Experience with Einstein AI and email analytics
Good to Have
CDP tools (ActionIQ), API integrations, AI-led personalization
Experience: 5+ Years | Contract Role
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